The Zero Effect

In 2001, when I made my first webpage, I was very excited about all this opportunity, because Internet offers a place where you can publish your ideas and a lot of other things, and all these are available to a broader audience. But there is a problem: nobody knows about your site. You, very soon, realize that you need to promote it. This can be done in two ways: to annoy people by telling them about your site, or to spam them. Either way, finally, a couple of people will visit your site. The problem now is that they compare it to sites belonging to corporations or companies where a team of professionals maintain the content and your site doesn't stand the chance: at its best is considered cute and easily forgotten. While the time passes, there will be zero visitors, zero comments, zero downloads, zero feedback. One day you will embrace that zero and you'll start to put things out just for your own purposes. Sad that day is. Web is no longer different than a notebook, with the exception of the times when you write stupidities and they will hunt you down for that.